Transparency
Affiliate Disclosure
How commercial relationships with casino operators work on this site, and what they do and do not affect.
What affiliate links are
Some links on BritJackpot Desk are affiliate links. This means that if you click on a link to a casino operator and subsequently register an account, the operator may pay us a commission. The commission is paid by the operator and does not cost you anything as the user.
Affiliate commission is the primary way this comparison site is funded. Without it, the site could not operate. This is a standard commercial arrangement used across many comparison and review websites in the UK, including in sectors such as financial products, insurance, and travel.
How you can identify affiliate links
The primary call-to-action buttons on casino comparison cards — labelled “Visit operator” or similar — are affiliate links. They lead to the official casino operator's website with tracking parameters that allow the operator to attribute the visit to BritJackpot Desk.
These links carry a rel="sponsored" attribute, which is the standard way to mark commercial links for web standards purposes.
What the commission arrangement does not mean
Receiving affiliate commission from a casino operator does not mean:
- That we endorse the operator without reservation.
- That we are affiliated with the operator in any business sense beyond a referral arrangement.
- That BritJackpot Desk is a casino operator, or operates casino games.
- That we accept deposits, manage player accounts, or issue bonuses.
- That we can influence the operator's terms, promotional conditions, or account decisions.
- That a higher commission rate leads to a higher editorial score.
Independence of editorial assessment
Our editorial comparison criteria are applied independently of commercial relationships. Operators are not permitted to pay to improve their score, alter review text, or request the removal of critical editorial notes. If we become aware that an operator has changed its terms or practices in ways that affect our assessment, we update our review accordingly.
We do not guarantee the accuracy of information at all times — operators can change their terms, offers, and procedures without notice. Always check operator details directly before registering.
Operators control their own products
The casino operators listed on this site are independent businesses. They are responsible for:
- The terms and conditions of their products.
- The availability, structure, and eligibility of any offers or promotions.
- Processing deposits, withdrawals, and account verification.
- Managing player accounts and resolving customer queries.
- Operating and providing casino games.
- Complying with UK Gambling Commission requirements.
If you have a query or complaint about a casino operator — including issues with account verification, withdrawals, promotions, or gameplay — you must contact the operator directly. BritJackpot Desk has no involvement in these matters and cannot assist.
User responsibility
Before registering with any casino operator, you should read their terms and conditions directly on their own website. Promotional terms in particular can be complex, and conditions such as wagering requirements, eligible games, time limits, and maximum conversion rates vary significantly between operators. Do not rely solely on this comparison site for your decision.
Questions
If you have a question about commercial relationships or our editorial process, you can reach us via the Contact page.